Commercial Excellence Manager

Ho Chi Minh City Permanent
  • Work in one of the largest and fast-growing pharmaceuticals MNC in healthcare
  • Minimum 8-10 year's experience in Sales/Trade Marketing/SFE in FMCG/OTC industry

About Our Client

Our client is one of the fifth largest by prescription sales and listed in the top 10 pharma companies with highest revenue worldwide. The company covers wide range of products, specialises in following major areas: vaccines, oncology, cardiovascular, diabetes, internal medicine,.. with the purpose of providing health care solutions in more than a hundred countries around the world.

In Vietnam, they have been leading in list of prescription, non-prescription and vaccines. They are now looking for a dedicated and result-oriented Commercial Manager to develop the CHC Vietnam/Cambodia.

Job Description

The Commercial Excellence Manager will be responsible for both Vietnam/ Cambodia market to support the development and implementation of a vision and strategy in both Retail & Hospital Channels on a periodic basis

Key activities include:

Commercial Excellence

  • Collaborate with BOSD, Sales & Trade Marketing to lead the agenda for Customer Segmentation & Targeting (S&T)
  • Drive the right Coverage & Field Force sizing & allocation strategy based on Customer S&T in consultation with BOSD & CHC Leadership
  • Drive the right KPI setting & monitoring for Commercial Projects across both Retail & Hospital Channels
  • Support the Hospital Tender Strategy for CHC Brands

Training & Capability Development

  • Drive continuous learning of FF through Win with Customers Application, I-Learn etc.
  • Identify specific capability & execution gap trends to create customised Training requirements
  • Ensure periodic refreshers & newcomer on-boarding programs for CHC Commercial basics

Business Intelligence

  • Support the development & refresh of the right MIS & Dashboards for both Retail & Ethical Channels to support fact-based decision making across the Commercial Organisation
  • Put in place the right processes and tools to capture Externally Focused information from the field on Competition, Customers, Shoppers and Categories
  • Support the FF to minimise time spent on data crunching by creating systems to provide 'One Click Tracking' of their Commercial KPI's to maximize time on Execution

Digital & Technology Enablement

  • Own the Multi-Channel Engagement agenda for CHC by collaborating with Sales, HCP Marketing & Digital Manager to create & manage multiple Digital Tools and Mediums of engagement with Customers & HCP's
  • Lead the Project to Implement & Adopt new CHC specific SFA / CRM Tools as part of Project CHLOE in coordination with ITS, Sales and BOSD
  • Support the Automation & Outsourcing of Measurable, Repeatable, Transferable & Programmable (MRTP) tasks to enable the organisation to focus on Excellent Execution

The Successful Applicant

- Minimum 8-10 years of Total Experience in multiple Sales / Trade Marketing / SFE / Operations roles
- Minimum 5 year's experience in FMCG/ OTC Industry
- Strong grasp on SFE fundamentals - S&T, Coverage Planning, FF Resource Allocation, FF KPI's
- Strong Technology Orientation, Analytical Skills, Ability to design & develop various MIS & Decision Support Systems
- Actual on ground FF experience is a plus
- Graduate / Post Graduate / MBA

What's on Offer

An opportunity for ambitious sales & marketing individuals to accelerate their career progression with attractive compensation package

Ngoc Chau Ngo Vo
Quote job ref
Phone number
+84 28 6284 8283

Job summary

Contract Type
Consultant name
Ngoc Chau Ngo Vo
Consultant contact
+84 28 6284 8283
Job Reference