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Executive Director, Affluent Banking and Wealth Management

Vietnam Permanent View Job Description
The Head of Affluent and Wealth Management is responsible for leading and overseeing all aspects of the affluent and high-net-worth (HNW) client segment. This role involves strategic planning, business development, and execution of initiatives to grow and enhance the affluent banking proposition.
  • Top leadership role within a transforming bank
  • Top compensation package in SEA

About Our Client

A well-known leader in banking in Vietnam. The core focus right now is to apply latest technology on transforming the whole organisation.

Job Description

  • Develop and implement strategic and tactical business plans for the affluent segment, aligned with market opportunities, competitive landscape, internal capabilities, and risk appetite.
  • Lead the design and execution of sales strategies in collaboration with branch networks, analytics, and marketing teams to drive client acquisition.
  • Foster a service-oriented sales culture supported by robust management processes and performance metrics.
  • Oversee the development of wealth management products in partnership with internal teams, third-party providers, and regulatory bodies.
  • Establish and expand a model branch network and self-service channels tailored to affluent and HNW clientele.
  • Drive marketing strategies and campaigns to position the brand as a premier provider for affluent individuals and business owners.
  • Set functional strategies, objectives, and policies to support operational infrastructure and business goals.
  • Lead and manage the affluent banking team, ensuring alignment with strategic goals and fostering a high-performance culture.
  • Recruit, train, and mentor relationship managers, product specialists, and service staff to ensure exceptional client service and talent retention.
  • Collaborate with external partners, including insurance and wealth management providers, vendors, and regulators.

The Successful Applicant

  • Education: Bachelor's degree from a recognized institution; a Master's degree is a plus.
  • Experience: 10-15 years in banking, with at least 5 years in a Director/C-suite role focused on affluent segment, product, and sales.
  • Expertise:
    • Proven track record in relationship management and affluent/private banking.
    • In-depth understanding of wealth management and financial products.
    • Strong grasp of market dynamics and regulatory frameworks.
  • Skills:
    • Leadership and team management
    • Strategic thinking and execution
    • Excellent communication and interpersonal skills
  • Attributes:
    • Results-driven, adaptable, and capable of managing multiple priorities.
    • Comfortable engaging with senior leadership and external stakeholders.

What's on Offer

  • Being a part of a fast-changing organization
Contact
Harry Dao
Quote job ref
JN-042025-6723022

Job summary

Function
Banking & Financial Services
Specialisation
Executive Search
What is your area of specialisation?
Financial Services
Location
Vietnam
Contract Type
Permanent
Consultant name
Harry Dao
Job Reference
JN-042025-6723022

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.