Retail Director

Ho Chi Minh City Permanent
  • Lead strategic growth and innovation for a global leading fashion brand
  • Drive significant business impact in an omni-channel environment

About Our Client

Our client is a leading global apparel brand, renowned for its innovative approach and strong market presence in athletic and lifestyle products. With a strong foothold in the Vietnamese market, they are committed to enhancing their retail strategies, fostering significant growth and a robust competitive position regionally.

Job Description

  • Design and implement comprehensive strategies for retail business to expand the client's market presence, emphasizing omni-channel retailing to ensure a cohesive consumer experience across all platforms.
  • Oversee the financial performance by managing the full P&L for retail operations, aligning with broader business objectives focused on sales, margins, and profitability.
  • Spearhead the implementation of brand and sales initiatives across retail channels to promote key messages and optimize the omni-channel marketplace strategy.
  • Maintain a collaborative approach, ensuring consistent communication across all organizational levels to align internal priorities and optimize resource allocation.
  • Direct and enhance channel store operations to align with market and global standards for operational excellence.
  • Develop and execute in-store programs based on industry best practices to boost operational efficiency and enhance brand integrity.
  • Drive market strategy for retail expansion, collaborating closely with the retail Hub team on investment decisions and ensuring seamless integration across channels.
  • Ensure full compliance with internal audit standards and adherence to established procedures and guidelines.
  • Act as a leading advocate for the client's service model and methodology, fostering a culture of engagement and inspiration within the team.
  • Foster a high-performance culture by establishing clear performance expectations, providing timely feedback, and holding team leaders accountable.
  • Support staff development through global tools focused on performance management, coaching, and career planning.

The Successful Applicant

  • Demonstrated strategic thinking skills, with the ability to identify business opportunities, address complex challenges, and develop impactful solutions.
  • Proven experience in creating and executing successful financial and business plans to meet sales, service, and profitability targets in large retail organizations.
  • Strong leadership and coaching abilities, with a track record of fostering the growth and development of managers and employees.
  • Excellent interpersonal skills, capable of achieving results in a fast-paced, competitive, and multitasking environment.
  • Deep expertise in merchandising and store operations, with preferred industry knowledge in footwear and apparel.
  • Proficient in conducting and analyzing research related to consumers, industries, markets, customers, and competitors.
  • Strong organizational , problem-solving, negotiation, and conflict resolution skills.
  • Experienced in setting a shared vision and direction, and generating excitement and engagement among a broad range of stakeholders.
  • Proven ability to build and maintain strong teams, as evidenced by high employee retention and engagement rates.
  • At least 10 years of retail and franchisee relationship system (FRS) management experience, with progressively increasing responsibilities.
  • A minimum of 10 years managing and leading teams.
  • At least 7 years of experience in leading, managing, and developing multi-store, multi-channel retail teams.

What's on Offer

  • Competitive Salary and Performance Bonuses
  • Comprehensive Health Insurance
  • Employee Product Discounts
  • Dynamic and International Working Environment
Dang Nguyen
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Job summary

Sales Manager/Director/VP
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Ho Chi Minh City
Contract Type
Consultant name
Dang Nguyen
Job Reference

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.