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Group Head of Marketing - Retail

Vietnam Permanent View Job Description
The Group Head of Marketing (Retail) will lead and drive strategic marketing initiatives to enhance brand presence and elevate organizational goals in the not-for-profit sector. This role focuses on leveraging expertise in retail, FMCG, or related industries to deliver impactful marketing campaigns and foster brand excellence.
  • Lead retail marketing strategy for a mission-driven organization
  • Influence brand growth and customer engagement at scale.

About Our Client

Our client is a well-established organization operating in the not-for-profit industry. As a medium-sized enterprise, they are dedicated to making a meaningful impact through their programs and initiatives. They are seeking a talented individual to join their marketing team and contribute to their vision.

Job Description

Your main responsibilities:

  • Developing and implementing comprehensive marketing strategies to enhance brand recognition and align with organizational objectives.
  • Overseeing the execution of brand-building campaigns to drive engagement and growth in the retail sector.
  • Collaborating with cross-functional teams to ensure marketing efforts are integrated and effective across all channels.
  • Analyzing market trends and consumer insights to inform strategic decision-making and identify growth opportunities.
  • Managing budgets, timelines, and resources to deliver high-quality marketing projects on schedule.
  • Leading a team of marketing professionals to achieve performance targets and foster professional development.
  • Building and maintaining relationships with key stakeholders, both internal and external, to support marketing objectives.
  • Evaluating campaign effectiveness through data-driven analysis and making recommendations for continuous improvement.

The Successful Applicant

You should have:

  • A strong background in strategic marketing, particularly within the retail, FMCG, or related industries.
  • Proven expertise in brand-building and delivering impactful marketing campaigns.
  • Excellent leadership skills to manage eams and foster collaboration.
  • Strong analytical abilities to interpret market trends and consumer data effectively.
  • Outstanding communication and stakeholder management skills.
  • A passion for contributing to the not-for-profit industry and driving positive change.

What's on Offer

Our client offers you:

  • A competitive salary package
  • Opportunities to work with a mission-driven focus and exposure to exciting projects in the not-for-profit industry.
  • A chance to collaborate with a talented and passionate team.
  • Access to a role that values strategic capabilities and brand-building excellence.



If you are passionate about marketing in the retail sector and want to make a meaningful impact in the not-for-profit industry, we encourage you to apply for the Group Head of Marketing (Retail) role today!

Contact
Phuong Vu
Quote job ref
JN-052026-7024088

Job summary

Function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
Retail
Location
Vietnam
Contract Type
Permanent
Consultant name
Phuong Vu
Job Reference
JN-052026-7024088

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.