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Trade Marketing Manager - Retail

Ho Chi Minh City Permanent View Job Description
The Trade Marketing Manager will oversee marketing strategies and product positioning within the retail industry. This role focuses on ensuring products meet market demands while driving brand growth and customer engagement.
  • Strong commercial acumen and customer insights to accelerate brand growth.
  • Proven track record in trade marketing, customer insights, and GTM execution

About Our Client

This organisation operates in the retail industry in Vietnam.

Job Description

Your main responsibilities will include:

  • Developing and executing marketing strategies for product launches and campaigns.
  • Collaborating with product and sales teams to ensure alignment with market needs.
  • Analysing market trends to identify opportunities and threats.
  • Overseeing the creation of marketing materials and promotional content.
  • Managing budgets and evaluating the effectiveness of marketing initiatives.
  • Coordinating with external partners and agencies for campaign execution.
  • Providing insights and recommendations based on customer feedback and market data.
  • Ensuring brand consistency across all marketing activities.

The Successful Applicant

You should have:

  • Proven expertise in trade marketing, product marketing within the retail or FMCG industry.
  • Strong analytical skills to interpret market trends and data.
  • Excellent project management and organisational abilities.
  • Strong in working with cross-functional teams.
  • Proficiency in creating and managing marketing campaigns and materials.
  • Knowledge of customer insights and market research methodologies.
  • Effective communication and presentation skills.

What's on Offer

  • A competitive base salary with attractive bonus & benefits
  • Permanent employment in the retail industry.



If you're ready to move forward in your career as a Trade Marketing Manager, we encourage you to apply.

Contact
Phuong Vu
Quote job ref
JN-092026-7110013

Job summary

Function
Marketing
Specialisation
Product Marketing
What is your area of specialisation?
Retail
Location
Ho Chi Minh City
Contract Type
Permanent
Consultant name
Phuong Vu
Job Reference
JN-092026-7110013

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.