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Country Manager - Industrial Manufacturing Solutions, HCM

Ho Chi Minh City Permanent View Job Description
Our client is seeking a commercially driven Country Manager to lead and expand its Vietnam business. This role will be responsible for driving sales growth, strengthening the distribution network, developing the local team, and ensuring sustainable profitability across the country.
  • International Environment
  • Leadership Role

About Our Client



Our client is a globally recognized industrial technology and engineering solutions company with a long-established presence in Vietnam. The business has operated successfully in the market, serving customers across multiple industrial sectors through a combination of direct sales and channel partners.

Job Description



Business Leadership

  • Lead and manage the overall Vietnam business, ensuring achievement of sales, revenue, margin, and strategic objectives.
  • Develop and execute annual business plans aligned with regional growth strategies.
  • Drive sustainable business expansion across key markets, including Southern and Northern Vietnam.
  • Monitor market trends, competitive activities, and customer requirements to identify growth opportunities.



Sales & Commercial Management

  • Lead and coach a team of sales professionals located in Ho Chi Minh City and Hanoi.
  • Improve overall sales effectiveness, customer engagement, and market coverage.
  • Drive profitable growth while maintaining strong commercial discipline and operational excellence.
  • Develop key account strategies and strengthen relationships with major customers.



Channel & Distribution Development

  • Expand and optimize the distributor network across Vietnam.
  • Increase the contribution of channel sales and strengthen partnerships with distributors.
  • Establish clear distributor performance metrics and growth plans.
  • Ensure alignment between direct sales and distribution strategies.



People Leadership

  • Build a high-performing, collaborative, and customer-focused culture.
  • Coach, mentor, and develop employees to support succession planning and long-term capability building.
  • Foster accountability, teamwork, and continuous improvement.



Stakeholder Management

  • Serve as the primary representative of the company in Vietnam.
  • Manage relationships with customers, distributors, industry stakeholders, and key business partners.
  • Collaborate closely with regional leadership and cross-functional teams across the organization.
  • Ensure compliance with company policies, ethical standards, and local regulations.



Operational & Financial Management

  • Manage budgets, forecasts, and business performance reporting.
  • Drive profitability improvements through effective planning and execution.
  • Ensure accurate business forecasting and resource allocation.
  • Oversee operational effectiveness to support business growth.

The Successful Applicant

  • Proven success in senior commercial leadership roles (Country Manager, General Manager, Sales Director, or equivalent).
  • Strong track record of growing sales, profitability, and building high-performing teams within industrial or engineering-related sectors.
  • Experience managing both direct sales teams and distributor/channel networks.
  • Strong commercial acumen and strategic mindset.
  • Results-driven with a focus on execution and business performance.

What's on Offer

Strategic leadership position with direct exposure to regional management.

Contact
Barney Tran
Quote job ref
JN-072026-7071680

Job summary

Function
Sales
Specialisation
General Management
What is your area of specialisation?
Industrial / Manufacturing
Location
Ho Chi Minh City
Contract Type
Permanent
Consultant name
Barney Tran
Job Reference
JN-072026-7071680

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.